Reminder – Dec 31, 2017 Begin Using New ANAB Logo

Written by ASR Editor on . Posted in ASR News & Press Releases

September 2016

As if you don't have enough "transition issues" to think about, just a quick reminder that certified organizations using ASR's logo and the ANAB logo on their respective letterhead, marketing materials, and electronic media/websites need to replace the ANAB logo by December 31, 2017. Use of the ANAB logo and the ASR logo is optional.

ASR's July 2015 newsletter explained that ANAB (ANSI-ASQ National Accreditation Board) provides accreditation services for three different brands resulting in logo confusion. ANAB adopted one logo to end the confusion. However, ANAB's new logo means clients who use the logo need to begin using it by Dec. 31, 2017 if they are not already doing so.

As ASR clients (ISO 9001, ISO 14001, ISO 13485, AS 9100) recertified after September 15, 2015, the new ANAB logo appeared on their certificate.

An electronic copy of ANAB's logo has accompanied new certificates with instructions on the appropriate use of the logo in an organization's marketing material. As part of a surveillance audit, a client's marketing material/website is reviewed by the ASR auditor to ensure proper use of the logo.

If an organization does use ANAB's and ASR's logos, both symbols must appear together on marketing material/websites. The ANAB logo must be placed next to ASR's logo and must be smaller than ASR's logo.
Additionally, neither logo can be used on any product or used in such a way as to suggest ASR or ANAB have certified or approved any product, process, or service of a certified organization.

Contact ASR if there are questions concerning the logo implementation deadline or if you need an electronic copy of the ANAB logo for your use.


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